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THE CHALLENGE
Expand the sales reach of a boutique apparel company beyond its small town roots.
THE APPROACH
Development of a cost-effective PayPal-based ecommerce enabled website that allows hassle-free online shopping without having to develop a custom shopping cart application.
THE RESULTS
A sophisticated online shopping experience developed for a fraction of the cost of comparable custom e-commerce/shopping cart applications. This cost savings enabled Holtville to implement a web-based distribution and sales channel that it would otherwise not have been able to afford as a start-up business.





